REACH, INFLUENCE AND ENGAGE CUSTOMERS AT THE MOMENT OF TRUTH

Storetail solutions help us to finally promote our products efficiently across all our online Retailers. We now have full control over our online promotion events, ROAS, and can rely on detailed and usefull KPIs to take the right decisions. We generate an increase in sales and improve the relationships with our retailers.

Danone Waters has been using Storetail Platform to develop equity and conversion of our brands online thanks to comprehensive solutions that deliver precision trade marketing campaigns addressing a contextualized message to our shoppers along the path to purchase.

Storetail offers the opportunity to execute all types of brand activation on e-retailers in a very innovative way thanks to their technology. Their solutions are shortening the conversion funnel while exploiting all types of data to both reach the right shoppers and boost the ROI. It makes standard banner look old fashion. Since we have started partnering with Storetail, we executed many activations providing high visibility, new way to interact with shoppers and delivering great results like doubling the basket penetration of one of our brands.

Storetail has been a key strategic partner for Pepsico E-commerce team since 2015. Storetail helped Pepsico France becoming an E-commerce prime mover on E-activation with First weather sensitiveness campaign (for Gazpacho Alvalle in Carrefour Drive in 2015), and many impactful campaigns (Searchandising, cross-merchandising, butterfly etc..) with all key Click and Collect retailers in 2016 and 2017, always with detailed results and calculated ROI.  What I appreciate in working with Storetail is the perfect balance they have, providing innovative technology and having deep knowledge & connections with French key retailers.

When Elie and Mathieu, the two cofounders, came to see us in June 2014 and introduced Storetail, we were immediately seduced by this innovative technology! Three months later, we deployed our first digital retail media campaign. Since then, we had the opportunity to work together on many other digital retail activations.
The Storetail platform is efficient. It enables us to activate, directly on our retail partners websites, all the promotion and communication campaigns that we have been activating in store since always. From a ROAS perspective, the Storetail solutions allow a very accurate shopper targeting and a direct measurement of the impacts on the shopper journey and sales.

Storetail solutions have been enabling us to set up new activations with our e-retailers with very interesting performances. Their technology and data allow a very precise targeting, coupled with impacting and efficient eCommerce Ads, empowering us to improve our product visibility and more specifically to increase significantly our sales.